Showing posts with label Wordpress. Show all posts
Showing posts with label Wordpress. Show all posts

Friday, September 16, 2011

We've Moved!

Our blog has moved!
That brings up way more questions than it answers. So here are the answers to the most obvious questions. :-) Like, where we moved the blog and why. And what will happen to all of our past articles. So here's the lowdown:

Where?
The new address for our blog is blog.stafflink.ca

Why?
My dream for over a year has been to combine our corporate website www.stafflink.ca and this Blogger blog in to one website on the WordPress platform. Blogger is great, but it's better if people don't have to leave our website to read our articles. So now our blog is living in a sub domain of our main website called blog.stafflink.ca.

Why else?
I'm obsessed with WordPress. I chronicled my obsession in a couple past articles: 10 Reasons I Jumped on the WordPress Bandwagon and WordPress Theme Smackdown.

What happens with our past articles?
Our past articles will stay right here at stafflink.blogspot.com. But all or our new articles will be published at our new location blog.stafflink.ca. 

Please come an check out our new blog!
Here's a list of the articles we've publish this past week:
Please let me know what you think of the new blog website!!!


Laura Upcott
Stafflink Solutions Ltd.

Website:    http://stafflink.ca/
e-Resume: http://www.lauraupcott.com/
Email:        laurau@stafflink.ca

Monday, March 28, 2011

WordPress Theme Smackdown: Free, Premium or Custom

We're migrating our corporate website to WordPress. After a year of searching for the perfect WordPress theme to style our site I've decided to get a custom theme developed. It wasn't an easy decision. My original intention and true wish is to do the whole thing myself. Now I see that DIY could stall the project forever. It's time to reach out and get some help.

Static Version of Stafflink.ca
I created the current version of our website over a year ago. Since then I've done everything in my power to make it look and act like a dynamic WordPress site. I added Twitter widgets, a blog and hooked our site up with an RSS feed and social media. This keeps our content fresh and pushed our Google page rank up a notch. But now it's time for the real deal.

The illusion.
I believed that if I found the right WordPress theme it would just be a simple matter of plugging in our content. Then Presto! I'd have a dynamic WordPress site at my command. I wrote 10 Reasons I Jumped on the WordPress Bandwagon to share this magic solution.

Reality Check.
Turns out isn't that easy. I've dressed up our content with a series of themes. I gave Elegant themes a whirl. I tried the Thesis framework on for size. I read every roundup of theme reviews that I could find. But I now I have to face reality. I'm never going to find the perfect off-the-shelf theme for our site.

The Smackdown.
Here's the smackdown part of this article. AKA my humbling journey from free themes, to premium themes, to frameworks, to hiring a custom theme developer.

Free Themes
    The BlueBubble Theme Template
  • The Good: They're free! They're part of the beautiful sharing opensource WordPress community. I used the free BlueBubble theme for my e-learning course Build an e-resume portfolio site with WordPress. If you want a personal blog or e-resume/portfolio site, then a free theme might be the perfect solution for you.
  • The Bad: It's free so you can't expect the same level of support that you would receive with a premium theme. Plus the developer may abandon the theme and stop updating it for new releases of WordPress.
  •  The Ugly: Free themes can hide malicious code so be careful. It's best to get your free themes from the WordPress.org Free Themes Directory.
Premium Themes
  • The Good: You get a professionally designed template for an extremely reasonable cost. Here are a few premium theme solutions that I recommend: Elegant themes and Woo Themes. But there are hundreds of great premium theme sources.
  • The Bad: I'm often attracted to premium themes with beautiful photographs. But when I add my own content the theme suddenly looks plain and cookie-cutter. If you have your own beautiful photos or artwork, this won't be a problem for you.
  • The Ugly: If you use a popular theme then thousands of sites out there will look like yours. Unless you have enough programming and design skills to customize the theme.

Theme Frameworks
A theme framework is designed to be a flexible foundation for faster WordPress development. 

Stafflink Styled with Thesis Folio

I tried the Thesis theme framework along with the Thesisfolio skin. People liked the look of our site dressed up with Thesisfolio. But when we compared the job list, the blog and landing page of our current site side by side with Thesisfolio, the consensus was that our old site was more friendly, approachable and engaging.

Someday I aspire to have our site running on a framework. But right now I need to expedite this project so it's time to hire a pro.

Custom Theme
  • The Promise: Experienced web developers design an original theme to showcase your business. You get a unique online identity for your business and expert support for migration and SEO.
  • Our Choice: We've hired a local Toronto company to develop a custom WordPress theme for us. We'll see how it works out in a month or so when the project is complete.
  • The Risk: Having a custom theme designed is expensive but after of year of unsuccessfully seeking a DIY solution, I think it's worth it. The biggest issue for me is that I'm not doing this development myself. But so far Will Webb, the owner of IMG, is responsive to my questions and I'm hopeful that his team will produce a beautiful site for us. And when it's all finished this baby will be mine.

Who wins the Smackdown? Free, Premium or Custom
It all depends on the purpose of your site, and your level of design and technical skills. For Stafflink, custom theme development is the winner today. But this story isn't over.

Enough about me already.
What's your take on this whole thing?
Do you think I made the right decision to hire a custom theme developer?
What WordPress themes do you recommend?
What's your favourite framework?

Related Links:
10 Reasons I Jumped on the WordPress Bandwagon
Build an e-Resume Portfolio Site with WordPress
WordPress Theme Framework Comparison
WordPress Free Themes Directory


Laura Upcott
Stafflink Solutions Ltd.

Website:    http://stafflink.ca/
e-Resume: http://www.lauraupcott.com/
Email:        laurau@stafflink.ca

Thursday, March 10, 2011

Learnable.com: A New Destination for Affordable Technology Training

Wow! My new e-learning course just went public and here I am sitting on a GoTrain in a freezing rainstorm waiting for people to sign up. I have other things to work on but this course is top-of-mind.

The journey began last October when I received a personal email from SitePoint. Yes Sitepoint! (I'm a huge fan.) It's normal for me to receive newsletters from SitePoint but this was different. Shayne Tilley had a question for me: “Would you like to create your own online course -- just like a SitePoint one?”

The Mothership Calls.
I've been fascinated with e-learning forever. Now I was being invited to create a course by one of my all-time favorite web portals. There was only one possible answer - YES!

My Favorite Courses
I've taken many Sitepoint courses and they were all excellent:
Now these courses are available on Learnable.com. And anyone can join in.

This was my chance.
But what to teach? I own an IT staffing agency and I've blogged about the benefits of having an online resume/portfolio website. That seemed a natural place to start. I immediately flipped back a pitch back to Shane: I would teach people how to create an e-resume portfolio website with WordPress.

A Big e-Learning Party and Everyone is Welcome
The best part is that my course is part of a new online training initiative called Learnable where anyone can make a course or take a course. It’s like a big e-learning party. A YouTube for online training. Everyone is welcome to participate. Check it out at learnable.com.

Try My Course for Free
Learnable priced my course at $14.95, but they’ve given me 25 free links to distribute however I like. If you’re interested in taking “Build an e-Resume Portfolio Website with WordPress”, then comment on this blog and ask me for a free link. If I have any left I will be thrilled to send you one!

Laura Upcott
Stafflink Solutions Ltd.

http://stafflink.ca/
http://ww.lauraupcott.com/
laurau@stafflink.ca
http://www.twitter.com/lauraupcott
http://ca.linkedin.com/in/lauraupcott

Friday, November 19, 2010

10 Reasons I Jumped on the Wordpress Bandwagon

I’m building a new Wordpress-powered version of Stafflink.ca. Our current site is okay, but Wordpress could bring us to a whole new level. Actually it’s become a bit of an obsession for me.

The seed was planted about a year ago when my colleague Ryan Ayres told me about Wordpress. I wasn’t ready to take the plunge at the time. But since then I've been building little Wordpress sandbox sites to play with and learn.

I’m not the only one jumping on the bandwagon. According to Wordpress stats, there are over 32 million WordPress publishers as of November 2010.

The magic of Wordpress is that it enables anyone to create a dynamic corporate website very quickly and fairly easily depending on how much customization you want.

Something for everyone. It’s not just a blogging platform. It’s a full-fledged content management system. It can be a do-it-yourself web development tool for non-designers and non-coders. Or you can extend Wordpress by building your own templates, plugins and widgets. In either case your site is powered by the amazing open source PHP and MySQL based Wordpress platform.


Top ten reasons I Love Wordpress

  1. It’s revolutionary. With Wordpress anyone who knows a little HTML and CSS can put up a dynamic business website in a few weeks (except for me apparently :-).
  2. Open source. Its continuously improving thanks to a huge community of developers lead by Wordpress founder Matt Mullenweg.
  3. You’re in good company. NYTimes, Ebay, Yahoo, Ford, SmashingMag, Wall Street Journal, People Magazine, Sony, Samsung, Playstation and Wired all have Wordpress sites.
  4. Easy to install. Wordpress.org is famous for the 5-minute installation. (It took me quite a bit longer the first time).
  5. Community support. Numerous sites like WPBeginner.com , WPTavern.com and WPRecipe.com offer tutorials, tips and reviews.
  6. Templates. Wordpress enables you to style your website automatically with a huge selection of free and premium design templates.
  7. Plugins. Get a free plugin for almost anything: social media , backups, caching, security, mobile integration.
  8. Widgets. Drag and drop elements to build your sidebars and footer.
  9. Documentation. The Wordpress Codex is fully searchable and meticulously maintained by a dedicated development community.
  10. It’s Free! Take advantage of all of this awesomeness for free. Really. I know. It seems too good to be true.
I am so excited to launch a Wordpress powered version of Stafflink.ca. I’ll keep you posted. In the meantime if you have any Wordpress tips to share you’ve got my attention. I’ll be happy to try to answer your questions too!

Written by
Laura Upcott
Stafflink Solutions Ltd.
http://stafflink.ca/
http://www.myelbowspace.com/
laurau@stafflink.ca
http://www.twitter.com/lauraupcott
http://ca.linkedin.com/in/lauraupcott

Thursday, August 26, 2010

3 Resume Publishing Tools to Pump Up Your Job Market Value

We avoid printing paper resumes. It's not only about saving trees. An online resume or portfolio is so much more engaging and revealing. It's searchable, it doesn't pile up on your desk and it's easy to share. Plus, a well-designed online CV or portfolio gives us a window into your work ethic, professionalism and abilities. It's like staging a house before you put it on the market. If it's done well it increases your market value and creates demand for your work. The potential employer will be excited to meet you.

You can make your professional profile sing - literally. Show off your technical skills and work experience with photos, video and slide shows. Showcase projects you've been involved with. Best of all, you can share your resume/portfolio through email, job boards and social networks like LinkedIn, Twitter and Facebook. Here are three tools that might help you land that next job or contract:

My Resume by Elegant Themes

Nick Roach's designs are polished and elegant. He offers a cost-effective shortcut to a professionally designed personal website or online portfolio. Set up can be time consuming but it's worth it because you get access to the endless possibilities of the Wordpress platform with Nick Roach's beautiful designs. I'm amazed a the value you get for a yearly fee of $39 - a catalog of premium designs including several portfolio designs plus an online business card template. Potential employers will be impressed. http://www.elegantthemes.com/gallery/myresume/

Cons: Set up may be time consuming depending on your level of technical skills.

Difficulty
: ElegantThemes works on top of Wordpress - a free, open source publishing platform available at Wordpress.org. You need to register a domain name, sign up with a web host and install Wordpress to take advantage of the ElegantThemes designs. Basic web development skills (HTML, CSS, FTP, image editing) make set up easier. FAQs and an active members forum are available if you need help.

JobSpice Resume Builder

Easy to use, cost-effective and fast to set up. Over 30 professionally-designed styles are available to format your resume. Recommended by PCWorld, Fast Company and Mashable. Basic access is free. For $20/year you can export your resume to PDF, publish it at your own personal URL and add privacy controls. http://www.jobspice.com/

Cons
: You can't include images, slide shows, video or hyperlinks so the end result looks like a nicely formatted traditional paper resume.

Difficulty: Easy - if you can use a word processing program you'll be fine.

VisualCV Online Multimedia Resume

Enables you to set up an Internet-based multimedia resume including work samples, charts, video and images. Your VisualCV will have a unique website address. It's free to set up a basic VisualCV. For $59.95 you can customize the URL and create multiple CVs plus some other features. http://www.visualcv.com/

Cons: The formatting is a bit cookie-cutter but it's customizable and the final result is impressive.

Difficulty: To quote VisualCV: "Rest assured that you don't have to be a Web guru to create and share your own VisualCV. In fact, the VisualCV editor makes it a snap to tweak text, add multimedia elements, and rearrange pieces of your VisualCV. And sharing your VisualCV is as easy as clicking a link and telling us who you want to share with."

Bottom Line

I'm a Wordpress fanatic so ElegantThemes.com is my favourite option. But ElegantThemes involves a steep learning curve unless you have web development experience. VisualCV is a great option if you want to rock your resume with multimedia elements but you're not ready to set up a Wordpress site. JobSpice is good choice if you want to get your resume up in a hurry and you don't need all the multimedia bell and whistles. A JobSpice Resume might be a good interim solution while you set up a fancier site.

Please let me know if you have another online resume publishing solution to recommend, or if you have experience with any of the options I mentioned.

Stayed tuned...a tutorial to help you get started with the ElegantThemes "My Resume" option is in the works!

Sunday, July 25, 2010

New Logo, New Office Space...What's Next?

Stafflink has a new logo! We're moving to a new office space on August 1st. It just seemed like the right time to update our logo.

After 8 years at 120 Front Street we're emerging from the recession stronger and more motivated than ever. We're moving to 20 Bay Street (same phone numbers). We love the new location - a three minute walk from Union Station and across the street from Captain John in the Queens Quay.

Naturally a new address means new business cards. We hired Dave Collins who exceeded our expectations in every way. He took our tag line - We link people with opportunities - and created an iconic image with layers of meaning. At first I thought it looked a bit like a chain link. Then I noticed two people meeting, maybe at an interview. Very clever Dave. Thanks!

New logo, new office space, what's next? I think the time has come to redesign our website. I'm planning to merge our website at http://www.stafflink.ca/ with our blog stafflink.blogspot.com and move the whole thing to Wordpress. Another big move. But change is good.

“Life is like riding a bicycle. To keep your balance you must keep moving” - Albert Einstein

Dave Collins designs more than business cards and logos. Here's a 2 minute video showcasing his work. You can find him at DaveCollinsDesign.com.


2010 Reel from Dave Collins on Vimeo.